Elizabeth Pritchard

Founder , White Rock Data Solutions LLC

Elizabeth is Founder of White Rock Data Solutions LLC a consulting firm providing innovative solutions for managing and commercializing data. In 1996, Elizabeth joined Goldman Sachs and held leadership roles across Sales and Trading, Compliance, Middle Office and Treasury for nearly two decades, delivering impact through people, process, data and technology. Elizabeth developed the strategy for and built the first Supervisory Control Function on Wall Street. As Managing Director of the Global Market Data Services team, Elizabeth adopted new data sources and applied data science to vendor content and usage to drive expense efficiencies and developed the firm’s strategy for a centralized data cloud for external content. Elizabeth collaborated with data vendors and principal investing in strategic deals. In 2015, Elizabeth joined AIG as Chief Operating Officer, Science. She was responsible for ensuring improved business outcomes in customer experience, underwriting, and claims.
In 2017, Elizabeth became a founding executive at Crux Informatics, a startup reinventing data delivery in finance. While there, Elizabeth was responsible for Marketing, Sales, and Supplier Partnerships. Elizabeth holds a Bachelor of Science in Industrial Engineering from Northwestern University, Master of Science in Industrial Engineering and MBA from Columbia University.

Eliza Raphael

Head of Market Data , Schonfeld

Eliza Raphael is currently Head of Market Data at Schonfeld. Prior to joining Schonfeld in May of last year, Eliza was at Nasdaq for over a decade. Her various roles there spanned market data sales, product management and business development. Her most recent role was Head of Alternative Data Partnerships for the Nasdaq Analytics Hub which acquired Quandl in late 2018. Eliza began her career at Bloomberg where she held both product and sales roles. Eliza’s extensive career spanning market data vendors, exchanges and now the buy-side provides her a unique perspective into the market data landscape. Her more recent experiences with alternative data, acquiring data sets for Nasdaq and Quandl as well as end-user consumers at Schonfeld, gives her insight into the many sides of the alternative data space.

Michael Shimerda

Director, Strategic Partnerships, 7Park Data

Mike Shimerda is Director Strategic Partnerships at Vista Equity Partners-owned 7Park Data. Moving from trading to focus on data 8 years ago, Mike joined Bloomberg in 2013, taking an enterprising approach to expanding financial markets in Australia, New Zealand and the South Pacific, which led to managing multiple asset classes across Asia. Building on a whirlwind two years launching Bloomberg’s alternative data platform aggressively sourcing data partners for the new marketplace, Mike joined 7Park Data to fully explore the product potential of alternative data. With products targeted to multiple verticals such as Finance, Corporate, CRE, and Media and Entertainment, quality data partnerships remain core to the success of the business.

Tracey Shumpert

Vice President of Membership and Programs, FISD

Tracey Shumpert is Vice President of Membership and Progams at FISD, where she seeks to constantly improve the FISD member experience and to broaden the FISD community. She is the program manger for the World Financial Information Conference, the Alternative Data Council, Lunch & Learn and Women’s Group activities.

Prior to FISD Tracey was senior events manager at FIX Trading Community and before that, she held various roles at Bloomberg. Tracey holds a BA in Comparative Literature at Smith College and an MA in English and Comparative Literature at Columbia University.

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